Meet
the Flipsters
Conversations
on the Bridge |
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A Conversation with Stu Zimmerman
(The complete Flip interview, with only minor edits,
not found in the book)
Stu Zimmerman (www.insidewealth.net)
founded his own investment firm, Zimco Advisors, a
registered investment advisor firm through which he
managed more than $30 million in the stock market
for high-net-worth individuals and small institutions.
At the height of his personal and professional success,
Stu realized that true security and wealth are not
measured in dollars. Moved by new priorities for his
life, he liquidated his business to pursue a purpose
beyond financial wealth.
In fall 2002, Stu founded Inner Securities, Inc.,
based on the principles outlined in the landmark book
he coauthored. He is the host of a weekly radio program
called “Inside Wealth,” aired in the San
Francisco Bay area, addressing issues of wealth creation
and personal transformation. Stu reveals that his
economic flip was initiated by a health crisis in
his family. “My wife was diagnosed with cancer
at the peak of my financial success. I was living
a dream that I had had ever since I was a teen, of
owning my own firm and managing money for wealthy
individuals. After twenty years of being in the game,
I was achieving my professional goals. All of a sudden,
my wife was diagnosed with cancer and I felt like
I was getting all the toys but couldn’t play
with any of them. I truly wasn’t able to enjoy
any of it because my beloved was so ill. And so that
led me into an inquiry about what the true nature
of security and wealth is – because it wasn’t
what I had bought into. The first thing I did was
start reallocating my time and energy into getting
the answers to these questions. For me, that meant
taking more walks in nature and just asking the questions
over and over again, ‘Why am I here? What is
the meaning of all this, including the meaning of
my own life? What role does money play in all of it?’
“I had largely defined myself in financial
terms. I had allowed myself to view money as a scorecard,
and allowed a rather harsh self-critic to convince
me, ‘You have to prove to yourself and to everybody
else that you have value. And value is measured in
monetary terms. That’s how you get respect from
others – by making money.’ I had bought
into the American dream of playing by the rules of
the game – you work hard to outperform others
and make money, which buys you things, and freedom,
and a supposedly wonderful life. But underlying it
all was a deep fear of failure. Even when I had financial
successes, the self-critic always told me, ‘You
can’t rest on your laurels. You can’t
stop to smell the roses or really enjoy anything.’”
Stu’s predicament afforded him a new vision
of what security really means. “There is wealth
within you – a wealth of love, appreciation,
joy for living, happiness, freedom, and peace. These
are the things that nobody can take away from you.
If you get right down to it, any security outside
of yourself is an illusion. The only real security
comes from within.
“Having enough money to pay for food, clothing,
and shelter: that’s necessary. There is a certain
amount of money that we all need to subsist and get
by. If you buy into the rest of the materialistic
culture, it’s only as real as you allow it to
be. But if we stopped misusing money as individuals,
trying to make it deliver what it cannot, then we
could begin to transform the world’s relationship
to money. That internal shift is really the only shift
that’s sustainable. Who we are on the inside
completely determines how much money we have and how
much financial wherewithal we have. There’s
a direct correlation. As long as we are dominated
by scarcity, that truly limits our ability to grow.
“Flipping from a scarcity model to an abundance
model is really going to help our species evolve.
There’s enough money out there in the world
right now for a huge shift to occur. If the power
brokers and the financial moguls are able to ‘get
it,’ and come from a place of abundance by offering
people opportunities and making investments, a global
transformation will occur. There’s huge global
demand for peace, better health, greater education,
easing poverty – all of that. There are a lot
of investments that can be made by people of very
high net worth, who can invest in a world that is
more whole, more value-based and filled with virtue.”
We asked Stu for an example of such a flipped investment.
“A good start would be to get people of affluence
to make an investment in media projects that open
hearts and minds. People love to be entertained. A
lot of the stuff that’s being produced for television,
radio, and in the movies doesn’t fill the real
need that’s there. The demand is there, so money
can flow into that so people’s values get reinforced.
Companies can make significant money by finding and
filling that demand.
“The imbalance of financial wealth in this
world is unsustainable. Something’s gotta give.
Either the imbalance will be corrected, or the whole
capitalist system as we know it will just collapse
upon itself. Adjustments need to be made sooner rather
than later to allow for greater opportunity for all
the have-nots to bring their standards of living up,
beyond survival levels, so that people don’t
feel like they need to strap bombs to their backs
to enforce justice. I’m hopeful and optimistic
that we’ll go into this transformation, this
flip, most gracefully. My guess is there’s going
to be a couple of contractions and some painful moments
along the way.”
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The Flip, by Jared Rosen and David Rippe, illuminates
a clear path to a vibrant enlightened world where
millions of people already live and thrive. It describes
in vivid detail and real examples evidence of an upside
down world in decay and a Right Side Up world of authentic
beings bright with possibility.
The Flip is an owner’s manual for the twenty-first
century full of insights, conversations with recognized
experts, thought leaders, and visionaries, and actionable
exercises and tips you can use to begin your own personal
flip.
To read more about The Flip
and additional interviews from other luminaries, experts
and bestselling authors, please visit www.theflip.net
The Flip is available at your
local bookstore or online at
Amazon.com, Barnes
& Noble, Joseph-Beth,
and Borders.
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