Meet
the Flipsters
Conversations
on the Bridge |
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A Conversation with L. Hunter
Lovins
(The complete Flip interview, with only minor edits,
not found in the book)
L. Hunter Lovins, Esq. (www.hunterlovins.com),
is the president and founder of Natural Capitalism,
Inc. and co-creator of the NC (Natural Capitalism)
concept. In 1982, she co-founded Rocky Mountain Institute
(RMI) and led that organization as its CEO for Strategy
until 2002. Under her leadership, RMI grew into an
internationally-recognized research center, widely
celebrated for its innovative thinking in energy and
resource issues.
Lovins has coauthored nine books and dozens of papers,
and was featured in the award-winning film Lovins
on the Soft Path. Her latest book, Natural Capitalism,
coauthored with Amory Lovins and business author Paul
Hawken, has been translated into a dozen languages.
In 2000, she was named a “Hero for the Planet”
by Time Magazine, and received the Loyola University
Award for Outstanding Community Service. In 2001,
she received the Leadership in Business Award and
shared the Shingo Prize for Manufacturing Research.
Hunter told us that environmental activism seemed
to be in her genes: “Growing up in my family,
it was simply assumed around the house that one would
spend one’s life making things better. It was
what you did. My father helped mentor Caesar Chavez,
my mother worked for the coal miners. So I’m
not sure I had a whole lot of choice. After college,
I helped start Tree People in California. I took up
with Amory Lovins and became the policy advisor for
Friends of the Earth for Dave Brower and did that
until we created Rocky Mountain Institute in 1982.”
Does Hunter envision a day when every home and business
becomes a self-contained energy producing unit? “It
depends who and where you are,” she responded,
“and what your desires are. It’s entirely
technically feasible with today’s technology.
Actually, a stand-alone – but grid-interconnected
– system offers the best of all worlds. On a
normal day when the grid is functioning, you can sell
surplus power to it or purchase supplemental power
from it. And anytime the grid goes down, you can continue
to run from your own sources.
“Remember all of the concerns about the nation’s
power grid on the eve of Y2K? The RMI building was
designated as the sheriff’s emergency command
post because it was super insulated, semi underground,
and equipped with both passive and active solar. It
could stand alone if it had to, and they could recharge
their radios, keep their guys warm, etc.
“America has already built a national grid.
It works well as a battery, particularly if coupled
with the old, large hydro plants. Individuals can
connect their personal wind, solar, hydro, etc. sources
to the grid, buying additional power as they need
and selling back as they are able. The whole system
will be much more reliable than a conventional base
load system, so I don’t think we want every
household standing alone. The ideal is a resilient
system in which we are able to shuffle power back
and forth as need be, which can be coupled into big
wind farms, micro-hydro, and bio-fuel production.
It doesn’t require America to be 60+ percent
dependent – as we are today – on oil that
comes from rather fragile parts of the geopolitical
system or on costly, dangerous technologies like coal
and nuclear.”
What about countries without an existing power grid?
“By all means, start stand-alone and build up
the grids later. A single solar panel, for example,
can supply refrigeration for vaccinations or power
a computer uplink so that a doctor can provide diagnostic
assistance. The amount of development potential from
a little bit of renewable energy spread around a developing
country is phenomenal.”
We asked Hunter how quickly she thought America could
kick its oil habit. Without committing to a specific
minimum, she responded, “If we decide –
or it gets decided for us – to get off oil in
a hurry, there is a great deal that we can do to transition
away from oil to a more renewable energy supply. Whereas
if we leave that process to the free market, which
we don’t even have, it would probably take 50
years. By dabbling, we can get anything in between.”
We’re not the only ones trying to kick the
habit. “Currently Europeans are focusing on
super efficient biodiesels, while the Japanese seem
more interested in the hybrid electric, possibly going
to hydrogen. Of course the hybrid electric can be
run on all sorts of things. You can run a hybrid electric
on bio-fuels as well.”
In alternative energy development, Hunter feels that
bio-fuels offer more potential than hydrogen at present.
“There remain some real technical challenges
around hydrogen, including the question of where we
get it. Right now, most hydrogen comes from natural
gas. And I think it’s a good thing to be pursuing.
The folks at Shell Hydrogen are not stupid, neither
are the people at BP. China is looking at hydrogen
in a very big way because they have serious concerns
about giving land competitively for bio-fuels instead
of food. China is going to have a very hard time feeding
itself. I think the much bigger question about energy
sources per se is how do we put forth a whole systems
/ sustainable strategy for the world that makes sense?
“For example, if China continues to grow economically
at the rate that it has been, and uses resources as
inefficiently as the West now does, then by 2030 China
will be demanding something like ninety billion barrels
of oil a day. The world now lifts something like eighty
billion, and probably can never lift more. You start
to damage the fields if you pull oil out of it faster.
“Just scan down any list of resources and pick
one – China is going to want more of it by 2030
than the world now produces. And India is right behind
them. The rest of the developing world aspires to
the standard of living that they see on television.”
So how do we meet the needs of the world, particularly
the developing world, in ways that don’t crash
the planet for everyone? “One strategy is to
have the developing nations grow oil crops, that is,
feedstock for biodiesels, and then the developed West
can buy biodiesel from these nations. This is a strategy
that seems to make eminently good sense. So one of
the things that I did when I went over to Afghanistan
was to carry a how-to biodiesel manual describing
how to make small-scale homemade biodiesel production
units. Kabul has open sewers. A John Todd-style eco
machine that takes advantage of local energy sources
and works with the dynamics of the local ecosystem
would make much better there sense than trying to
put in a less-efficient, conventional-quarrying break-point
sewage treatment facility. That’s last century’s
technology, and we have this century’s technologies
that do a better job, are appropriately scaled to
the task, and are sustainable.
“What we’re trying to roll out is a green
Afghanistan strategy. Mostly, I’m working with
Afghans and meeting with the various ministers and
with the business leadership and with people at the
university. There are, of course, the conventional
Western proposals to dam every major river and build
coal plants all across the North of Afghanistan, and
I’m trying to argue that it’s a lousy
idea to build a grid in country where there are lots
of Stinger missiles around and people who are annoyed
at the government. You ought to be helping villages
to have, if you will, mini-grids, or small regional
grids. But you ought not to be looking at trying to
grid the whole country with conventional, 20th century
technologies. You ought to be leap-frogging to world
best-practice, sustainable technologies that meet
basic human needs for energy, water, housing, healthcare,
food, sanitation, transportation, etc.
“We clearly live in a carbon constrained world;
the idea of building coal plants anywhere is just
daft. So is the idea of continuing to burn fossil
fuels in ever growing numbers of automobiles, or heating
houses with fossil fuels. What we have are the old
incumbent industries, the coal and the nuclear boys
are trying to get our tax dollars to subsidize them
for the rest of their careers. But they are clearly
not the dominant technology now.”
Hunter thinks there’s no guarantee that humanity
will survive its own poor housekeeping habits, given
some recent cultural trends. “There is a very
serious threat from the fundamentalist Christians
who believe we are witnessing the beginning of the
end of time. If you listen to some of the people in
Congress, some of the people advising the President
and the other senior officials, they flat out say,
‘Environmental destruction? We really don’t
care.’ And they see being rich as a sign that
you are blessed by the lord. Getting yours is a sign
that you’re somehow favored.
“I think we want to believe there is this emerging
global consciousness. I think we’re in a horse
race with a very different kind of consciousness,
that is, Me first. I really don’t care about
you, and as long as I’m taken care of and my
folk are taken care of, that’s fine. The rest
of you can, frankly, drown in a toxic soup.
“This battle has been raging for thousands
of years. It’s not a right or left issue. We
need to get serious about what works and about what
kind of future we want to create. We need to get a
great deal better at reaching out and finding ways
to work together on things that we agree about. We
have that choice. We can create a future that works
for everyone – as the South Africans say, ‘enough
for everyone forever’ – or we can continue
the kinds of societies that we’ve had in the
past that are nasty, brutish and relatively short.
“We probably will not survive if we don’t
make the flip. There’s nothing that says that
human kind has to survive. Nature runs a very rigorous
testing laboratory in which products that don’t
work get recalled by the manufacturer. And that’s
a cautionary tale for a young species like ours. We
will figure out what is appropriate for our environment
or we will cease to exist. Nature really won’t
shed a tear; she’ll try something different.”
Is there any hope for us? “Right now, we have
all of the technologies that we need to create the
kind of society that works for everyone. Many of the
technologies that are under research will be even
cooler. I’m working with a guy in California
now who has a new way of manufacturing solar cells,
which he reckons to prove out in two to four years.
He’s just gotten his financing, and if he’s
right, he will be able to produce solar electricity
for three cents per kilowatt hour. Right now, you’ll
pay seven to eight cents per kilowatt hour from conventional
sources. This is a very big ‘WOW!’”
What’s next? What are the technologies that
will underpin a prosperous economy? “I think
it’s what we’ve been taking about: energy
efficiency, resource productivity, green chemistry,
bio-mimicry, the whole range of sustainable technologies.
The companies that can put this together will deliver
the future. These are the billionaires of tomorrow.”
We asked Hunter how Natural Capitalism comes into
play. “We come at all of this work from the
standpoint of Natural Capitalism’s three principles:
First, use resources in dramatically more productive
ways – in part because it buys time to put in
place more fundamental, sustainable solutions; it’s
a first step, but it’s only the first step.
The second step is to redesign every product and process
in society by asking, ‘How does nature do business?’
That leads to cradle-to-cradle sustainable approaches.
The final step is to manage all social institutions
in a way that is restorative to human and natural
capital.
“These principles apply anywhere. The issues
involved in rebuilding New Orleans are exactly the
same as I’m dealing with in Afghanistan: How
do you meet basic human needs? How do you deliver
best-practice, sustainable technologies in ways that
leverage and strengthen the local economy? Unfortunately,
with the current administration’s approaches
to hurricane and tsunami rebuilding – both at
home and abroad – all of the money will just
turn right around and go back into Western pockets.
But there are better ways.
“For example, Engineers Without Borders is
an organization that takes engineering students into
a village, where they sit with the residents and discuss,
‘What is it that you need? What do you think
should happen here?’ Together, they co-create
an appropriate solution. The engineering students
work out the technical design details and accumulate
the materials that are needed. Then they go back and
– together with the village – they implement
it. EWB has teams on the ground in 40-60 countries
at any point in time. I think this is the way to go:
Empower local communities. Enable the members to choose
for themselves, to access the best technologies, and
to implement in ways that utilize and grow the local
economy. It’s a great model. Everybody wins.”
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The Flip, by Jared Rosen and David Rippe, illuminates
a clear path to a vibrant enlightened world where
millions of people already live and thrive. It describes
in vivid detail and real examples evidence of an upside
down world in decay and a Right Side Up world of authentic
beings bright with possibility.
The Flip is an owner’s manual for the twenty-first
century full of insights, conversations with recognized
experts, thought leaders, and visionaries, and actionable
exercises and tips you can use to begin your own personal
flip.
To read more about The Flip
and additional interviews from other luminaries, experts
and bestselling authors, please visit www.theflip.net
The Flip is available at your
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Amazon.com, Barnes
& Noble, Joseph-Beth,
and Borders.
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